Author: PlayBox Technology

The Good, the Bad, and the Streaming:

How is Streaming Changing the Film Industry? In the age of streaming, the way we watch movies is changing, and with it the way the film industry operates. With new streaming services such as Netflix, Amazon Prime, and Hulu coming onto the scene, the landscape of the film industry is rapidly evolving. In this blog…
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How Artificial Intelligence is Changing Ad Servers in Broadcasting

Display ad servers (DAS) are a critical part of the broadcasting industry. They are responsible for delivering ads to viewers in a timely and relevant manner. In recent years, AI has been increasingly used to improve the performance of DAS. What is a Display ad server? A display ad server is a software application that…
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The Top 10 Must-Have Features for Your Over-The-Top (OTT) Platform

Are you considering creating an Over-the-Top (OTT) platform? An OTT platform is a streaming service that allows viewers to access video content on demand. It’s an incredibly important aspect of modern media consumption and is being adopted by a growing number of viewers. To make the most of your OTT platform, you need to make…
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PlayBox Technology Releases White Paper on VAST vs. SCTE

PlayBox Technology, a leading provider of ad serving solutions for the digital video industry, today released a white paper comparing the benefits of VAST and SCTE, two popular ad serving technologies. “VAST and SCTE are two very different technologies, and the best choice for your business will depend on your specific needs,” said Phillip Neighbour,…
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The Future of Entertainment: How VR and AR will change the way we consume media

The world of entertainment is constantly evolving, with new technologies being developed and released every day. Recently, virtual reality (VR) and augmented reality (AR) have been making their mark on the media industry, revolutionizing the way we consume our favorite movies, TV shows, and music. In this blog post, we’ll explore how these technologies are…
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PlayBox Announces Supply of 4 Integrated Playout Systems to Christ Miracle Church Mission in Nigeria

The innovative channel automation solution will enhance the church’s live streaming and recording capabilities PlayBox Technology, a leading provider of TV channel in a box and playout software solutions, has announced that it has supplied four Channel in a Box systems to Christ Miracle Church Mission (CMCM) in Nigeria. The systems will be used to…
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It’s Time to Put the Remote Control Back In the Hands of Broadcasters

As technology continues to evolve, traditional broadcast has been left behind in terms of the speed and quality of content delivery. Many broadcasters have been struggling to keep up with the changes, but now is the time to take back control and put the power of broadcasting back in their hands. In this blog post,…
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How will the shift in advertising spending in 2023 impact businesses?

The advertising landscape is constantly shifting, and the latest predictions from experts suggest that 2023 will be no different. It is expected that there will be a significant shift in advertising spending, and it is important for businesses to understand how this shift will impact them. In this blog post, we will explore the implications…
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How Hyper Personalisation is Changing Broadcasting and Streaming

In the era of digital media, hyper personalisation has become a major factor in the broadcasting and streaming industry. In today’s world, viewers have more control than ever over their media consumption. Hyper personalisation allows broadcasters and streaming services to tailor their content to each viewer’s individual tastes, enabling them to deliver more relevant and…
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PlayBox Technology Partners Up with Global Distribution

PlayBox Technology and Global Distribution Partner Up to Bring Cutting-Edge OTT Streaming and AVOD / FAST TV Solutions to Content Owners Worldwide PlayBox Technology, a global leader in broadcast playout and channel branding solutions, has announced a strategic partnership with Global Distribution, a specialist distributor within the media and entertainment industries. The partnership aims to…
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