Author: PlayBox Technology

PlayBox Announces Membership in GV Alliance

PlayBox Technology is proud to announce its membership in the Grass Valley Alliance. Our products OTT Stream CMS and AVOD solution are now available on Agile Media Processing Platform (AMPP®). AMPP is a live production, management, and distribution SaaS platform. AMPP connects hardware, software, and cloud-native services with a unified user experience as a foundation…
Read more

Visjon Norge schedules with PlayBox

PlayBox Technology, the leading channel in a box provider for media companies worldwide, has completed implementation of a scheduling and playlist system for Visjon Norge, based in Mjøndalen, north of Oslo in Norway. Founded in 2003, Visjon Norge is a Christian television channel, broadcasting 24 hours a day to the whole of the Nordic region…
Read more

The Growth of Over-the-Top Delivery Systems

In recent years, the growth of over-the-top (OTT) delivery systems has been nothing short of remarkable. This new form of content delivery has disrupted the traditional television and cable industry and is rapidly becoming the preferred way to watch movies, TV shows, and live sports. In this blog post, we’ll take a look at the…
Read more

PlayBox integrates powerful ad server into OTT Stream

PlayBox Technology, the leading channel in a box provider for media companies worldwide, has enhanced its OTT Stream Content Management System product with a fully integrated, highly automated ad server. Whether the streaming service is an alternative delivery platform for a broadcaster or a new service from a content owner, it means that advertising revenues…
Read more

What is the future for broadcast advertising?

Forecasts suggest that the annual spend on advertising, worldwide, is set to grow again in 2023. This is good news for broadcasters, particularly in the traditionally quiet year of the four-year cycle, with no Olympics or football championship. Magna Global suggests that advertising growth in the US will be 5.8% in 2023. The Dentsu Ad…
Read more

Hala London reinvents its playout facility with PlayBox

London, UK, 08/12/22 – PlayBox Technology, the leading channel in a box provider for media companies worldwide, has worked with Hala London to transform its playout workflows. The new playout automation platform encompasses scheduling, ingest, graphics and playout. Hala London started life as an online visual radio station, providing content in English and Arabic that…
Read more

OTT for the Film Industry

Traditionally, making movies has been separated from the business of showing them to the public. Producers of films make deals with distributors, who negotiate with cinema chains, who market the movies to their local audiences. Revenues pass back up the chain, and inevitably every person along the line takes a cut. It is hard to…
Read more

PlayBox provides core functionality for ground-breaking automation at William Hill

London, UK – PlayBox Technology UK, the leading channel in a box provider for media companies worldwide, has provided the foundation of a remarkable automated playout system for leading betting and gaming company William Hill. The PlayBox Cosmos cloud playout engine is a key part of a bespoke system developed by CJP Broadcast Service Solutions.…
Read more

The Rise of FAST Streaming

Suddenly, everyone is talking about FAST. FAST is free, ad-supported streaming television: services that to the consumer are free, with the revenue coming from people who buy advertising time around the programmes. The obvious question is: what is new? Commercial television, from day one, has been free to consumers at the point of viewing, funded…
Read more

How Streaming Affects The Environment

Streaming is a central part of the world today. Indeed, some predict that, driven by customer preferences, traditional “broadcast” – transmitted – services will, sooner or later, be rendered obsolete as the perception is that streaming is more convenient: any time, any place, any device. Set against this, though, are growing concerns that there is…
Read more