Category: market trends

PlayBox research shows rapidly growing interest in monetised OTT services across all content owners

PlayBox Technology UK, the leading channel in a box provider for media companies worldwide, has recently completed an online study, looking at the online video market. The clear takeaway is that there is huge interest in new OTT platforms for direct-to-consumer content. The study addressed content owners and creators from broadcasters to YouTubers and vloggers.…
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Taking Center Stage: Mergers and Acquisitions in Broadcasting

Mergers and acquisitions (M&As) have long been a powerful strategic tool in a wide range of industries. The act of merging two distinct companies together, or one company acquiring another, is often the result of forward-thinking perspectives and the desire to grow and expand into different sub-industries, markets and niches. In the broadcasting and media…
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PlayBox Research Finds Streaming Outstripping Broadcast

PlayBox Technology UK, the leading channel in a box provider for media companies worldwide, has published the results of its original research into viewing habits. It found that streaming platforms are now the preferred platform for entertainment content, and that viewers are as comfortable with viewing on a television, a computer or a smart device like a phone…
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