Newsroom

Subscription TV – Advantages & Disadvantages of Premium TV

What is subscription TV? Subscription TV, or simply ‘pay television’, is the transmission of premium content via a subscription-based model. In essence, customers pay a recurring amount (often a monthly or annual rate) for the right to watch content that cannot be accessed free of charge. Subscription TV services are most commonly focused on sports,…
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Is Connected TV the Future of Advertising?

What is Connected TV? A Connected TV (CTV) refers to any TV screen that can stream digital video. Digital video is content that is transmitted over-the-top (OTT). Whether through built-in Smart TV capabilities, a dedicated external streaming device, or even a gaming console, Connected TVs are finding their way into more consumer’s homes than ever…
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Maldives Business Network Channel Powered by PlayBox Technology

LONDON, UK, 15/04/21: Maldives Business Network, a Business TV channel, has powered its presentation resources with the purchase of a multichannel PlayBox Technology Channel in a Box (CiaB) television playout system. The new installation was supplied and engineered by APAC Country Manager KC Lee. It is located at the channel’s headquarters in Male’ City, Republic of Maldives.…
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Who said Linear TV was dead? Not us

Not only has lockdown seen streaming rates rise through the roof, but if the demise of linear TV was ever up for debate, recent reports show that live TV is alive, kicking and here to stay.  So, what’s the status for linear TV? The broadcasting industry is witnessing a lot of changes in viewer habits.…
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PlayBox Technology Supports Comic Relief’s Red Nose Day

LONDON, UK, 19/03/21 – PlayBox Technology UK, the leading TV Channel in a Box and Cloud Playout solutions manufacturer, is participating in Comic Relief’s Red Nose Day campaign. Red Nose Day takes place on Friday the 19th of March and features the first-ever 100% plastic-free red nose. As part of PlayBox Technology’s Play Your Part campaign, the team are donning the red…
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Who’s Winning the Streaming Wars?

‘Streaming Wars’ is a phrase we have all come to know over the past few years. The question is, who is waging the war?  The streaming industry has taken over our smart TV’s, laptops and tablets. It was way back in 2007 when Netflix decided to diversify into online streaming. Since then, we have been…
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PlayBox Technology Joins the GoDaddy Customer Council

PlayBox Technology UK, the #1 Channel in a Box manufacturer, has this week joined the GoDaddy Customer Council initiative as the company continues to build and reach new heights with its online presence. With more customers conducting research and shopping online than ever before, joining the initiative is the latest step in PlayBox Technology’s commitment to embracing…
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PlayBox Technology extends E-commerce: Amazon, Microsoft & More

LONDON, UK, 09/02/21 – PlayBox Technology UK, the leading Channel in a Box manufacturer, this week moved forwards with its International E-commerce transformation campaign by expanding its product offering across a range of online marketplaces and vendors. The campaign aims to increase both exposure and accessibility for turnkey and software only instances of PlayBox Technology’s industry leading broadcasting and…
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How is streaming changing the film industry?

Before the modern age of easy access online streaming, casual viewing and binging, the film industry saw threats only from VHS, TV, DVD and Blu-ray. And even then, the box office had some degree of control over how and when films premiered on the small screen. Nowadays, viewer habits have evolved far past the humble…
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Broadcasters: How will Advertising influence your 2021?

Throughout 2020, consumer habits and overall viewer behavior changed in direct response to massive global crises. Viewership figures soared during the pandemic as consumers found themselves isolating at home with a feverish desire for fresh and original content. But how are advertisers looking to spend their money in the media in 2021? Is mobile-first viewing…
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