Why Broadcasting is Transitioning to IP Workflows

Moving from SDI to IP workflows could be the last major paradigm shift in broadcasting, but what makes IP so industry-changing? 

IP PROMOTES EFFECTIVE COLLABORATION

By virtue of being a digital, cloud-based system, broadcasting employees no longer have to be on-site. Media creation can now take place anywhere in the world, and network speeds have advanced enough to allow for real-time audio and video distribution. You can collaborate across teams, divisions, companies, and more, which opens the door to all kinds of groundbreaking innovation!

IP IS NATURALLY MORE AGILE

Thanks to IP workflows, broadcasters will be able to significantly reduce time to air. In an industry that increasingly demands faster speeds and better quality, being able to air new content faster than competitors can be crucial. Additionally, an end-to-end digital workflow can enable you to adapt to new business demands, allowing you to scale your production and service needs as your business grows.

IP CAN REDUCE COSTS

What really has the industry’s attention is IP’s cost-reduction. With IP, broadcasters can create new OTT and channels in a matter of minutes, significantly lowering the cost of ownership, while independent content producers can establish channels without the high start-up cost. Less on-site equipment and maintenance is required, reducing capital and operational costs. 

If you want to see how implementing an end-to-end or partial IP workflow can benefit you, then schedule a free consultation with PlayBox Technology or book a free demonstration!