Category: blog

Worldwide lockdowns created nothing short of a perfect storm for do-it-yourself video content and a further boost to the profile of ‘social broadcasting’. So what is social broadcasting? It can be summarised as video and audio delivered by individuals that bypasses the traditional broadcast vehicles (radio, print or TV) and makes use of new technologies,…
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Year of Transformation and Uncertainty  2020 has been a year of uncertainty and unrest for many communities across the globe. The Coronavirus has altered the structure of our lives as we know it, coupled with tragic environmental disasters, sociopolitical issues and residual economic downturn. Amongst the chaos, a mental health crisis has been escalating –…
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As you may know, the world of broadcasting is a constantly moving feast. Changes are happening all of the time. One significant change that’s always worth keeping an eye on is the ongoing deployment of 5G networks. In this article, we will explore 5G broadcasting, including how 5G networks are more efficient for mobile and…
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As indicated by a number of research companies, Online TV episode and movie revenues will  more than double from $68 billion in 2018 to $159 billion in 2024, with around $17 billion added in 2019 alone. Stay tuned as we explain why now is a great time to launch an OTT channel. The OTT market…
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It has been hard to imagine a life without streaming service subscriptions and binge watching in recent months. In April, it was reported that Disney Plus had already racked up a whopping 50 million subscribers in the space of 5 months. It’s not surprising – as a result of the ongoing pandemic, providers like Disney…
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With large-scale sporting events and live sports broadcasting returning to pitches, courts and screens this summer (albeit behind closed doors), sports are playing catch-up to bring audiences the exhilarating live content that they’ve been missing over the past few months. Despite this, we’re left wondering – what will the future hold for live sports? You…
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Who would have thought that virtual concerts would become the norm in 2020?  As the world adjusts to steadily lifting quarantines and social distancing measures, we wanted to take a look back at some of the initiatives that musicians and general purveyors of sound took to bring us joy and keep us entertained during testing…
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On a global scale, both major and minor sporting events have experienced widespread cancellations and postponements due to the ongoing Coronavirus (COVID-19) pandemic. OTT and on-demand streaming platforms like DAZN have been surrounded with speculation of financial hardships, and we have witnessed the historic postponement of the Olympic Games – originally scheduled to take place…
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This year, live streaming is forecast to account for 82% of all internet traffic. Whether it’s Esports, a live video from your favourite Instagram influencer or a brand new product launch, live streaming is here to stay. If you’re looking to start live streaming, you’ll want to strike the right balance between factors like price, functionality…
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It’s true – traditional broadcasting of live content, such as sports events, is getting more and more expensive. At least, it will be if you’re still utilising expensive outside broadcasting (OB) methods. Securing media rights is costly enough – the last thing you want is the expense of sending out a large portion of your…
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