PlayBox Reports Record IBC2009
PlayBox Technology reports that IBC2009 was a great success for the company. Visitor numbers, sales leads and promised orders were all at new highs for the company. Despite expanding the floor space from the previous year the stand was still packed and more floor space has been booked for next year.
Don Ash, Director, Sales, stated, “This was our best IBC yet. It was busy from 9:45 Thursday to around 14:30 Tuesday with a broad spectrum of interest from start-up stations to the well-known established broadcasters. Our ‘cost effective’ message, ‘100 percent functionality at 25 percent of the cost’ is getting through and seems to be right for these times.” Don Ash continued, “Many came to see what all the “fuss and commotion” was about and mentioned we were the busiest stand in the hall, others said the whole of IBC, but whatever the truth, our sales have continued to increase to new records throughout this recession and the total of delivered playout and branding systems now stands at over 7,500 worldwide.”
Interest was spread across the entire product range with new products TimeShiftBox time delay for +1 channels, µPlay entry-level video and graphics playout package, PlayBox Metus MAM media asset management and PlayBox DS digital signage all attracting particular attention.