There have been huge changes afoot. The traditional technologies employed for the playout of video material to air have been challenged. Broadcast video playout has evolved with available technology that is today traditional all-digital workflows including video servers, stills stores, graphics, QC, monitoring and automation. It works, but is, compared to the channel-in-a-box, costly in equipment, infrastructure, rack space and operation.
The EdgeBox playout solution designed and developed by PlayBox Technology is helping to enable the expansion of new TV channels around the world. Many follow traditional MCR-based workflow models but some are deployed to achieve new, more versatile and cost effective business models that expand the reach of TV channels.
PlayBox Technology presented its latest solutions and developments to a wide group of broadcasters at an open day event at the beginning of November. Those attending included professionals from various TV channels who were pleased to learn about the new business opportunities presented by the PlayBox Technology team. These included new opportunities for sales not only inside, but also outside, Turkey and the best possible customer service, provided straight from the HQ.
PlayBox Technology, the #1 international channel-in-a-box manufacturer, continues its long history of innovation by successfully integrating its latest software with new hardware-accelerated technology. This provides greater reliability and performs tasks in software that used to require costly dedicated hardware.
London 31 January 2012 – PlayBox Technology (www.playbox.tv), the #1 international ‘TV channel in a box’ manufacturer, has been developing and refining its core playout technology for over 12 years. Offering broadcast performance at IT prices it provides reliable hardware-independent solutions that are easy to use, support and maintain. At BVE 2012 PlayBox Technology is giving one-to-one demonstrations of the latest products including the QCBox that now incorporates automatic loudness control, and new single-box multichannel systems.
It has been a very exciting year for PlayBox Technology. Apart from the deployment of our best-of-bread Automation workflows, we were more and more involved by our customers into delivering complete turnkey projects and end-to-end solutions. These include our NewsAir News Room Computer System, integrated with our Playout and CG Servers, our Media Asset Management and TrafficBox products.
The Channel-in-a-Box concept, which is used to describe and generalize IT-based playout, is receiving increased attention from several well known broadcast vendors these days, such as Miranda, Snell, Evertz, Florical and, as of this month, Grass Valley. Welcome onboard, guys! Get ready to be patient as this is going to be a long, tough ride for you.
File-based workflows are nothing new to PlayBox Technology. Throughout its 12 years existence the company’s playout solutions have always run on a Windows platform using IT hardware. Initially, connections with the broadcast world used analogue, SDI or ASI.
PlayBox Technology, the #1 international channel-in-a-box manufacturer, has worked with the UK-based Travel Channel International (TCI) to expand and streamline parts of its worldwide operations. This has involved the companies working together to achieve the required integration of EdgeBox remote playout servers from PlayBox Technology into TCI’s existing file-based workflow and Zeus trafficking system.
MTV Vietnam was first launched on 1 July 2011. The 24-hour music channel is managed by the BHD Group whose activities include television broadcasting, film production, game shows, cinema, etc. The Vietnamese version of the famous music channel will focus purely on Vietnamese programmes.