PlayBox TrafficBox - Best Product at IBC 2010

Tuesday, October 5, 2010

TrafficBox attracted a great deal of attention at IBC. This was not only from broadcasters, but also from the editorial teams of TVBEurope magazine and The IBC Daily who collaborated to choose the best new products at the show. As announced in the October issue of TVBEurope and on a special E-cast to 25,000 individually subscribed users, TrafficBox is a winner of the TVBEurope “Best of IBC2010” Editors’ Award.

The awards cover the full range of television production and broadcast activities in 12 categories with TrafficBox featuring in ‘Transmission and Delivery’. Fergal Ringrose, Editor of TVBEurope and The IBC Daily explains exactly what the awards team were looking for. “We asked the strongest combined editorial team in the business bar none to pick out the most innovative, cleverest new product introductions at the world's electronic marketplace. We were especially looking for new products that clearly show the potential to make money, or save money, for end users (rather than clever technology for technology's sake).”

The award is further confirmation of the success of TrafficBox at the show as Don Ash already singled it out as attracting the most interest from customers at the show, especially those seeking TV business management solutions. TrafficBox is the latest example of PlayBox Technology’s increasingly wide integration of features to provide complete proven working environments for its customers. TrafficBox includes all the features needed for programme planning, advertising sales and long-term playlists scheduling. It also enables the preparation of physical material for on-air presentation: video, audio, text, graphics and subtitles that are already common features of thousands of PlayBox installations around the world.

The traffic management system within TrafficBox is a client / server database application provided by Step2e. Virtually unlimited number of users can access the management server where all relevant data can be entered, saved and modified. A high level of integration with PlayBox Technology automation systems allows both new and existing broadcasters to achieve more efficient workflows. It offers significant advantages in the overall management of both single and multi-channel TV operations, such as enabling the programme planning department to modify active rundowns without the involvement of the MCR personnel; or reducing the operator time required for everyday tasks, while eliminating the chances of mistakes caused by human error.