Broadcast Asia 2011 Review

Thursday, June 30, 2011

PlayBox Technology once again exhibited at the most important industry event in the Asia region, Broadcast Asia 2011 held between 21st June and the 24th June at Suntec Singapore, adjacent to the central business district that attracted not only many visitors from the Asia region, but from all around the globe.

Marketing Manager Peter Petrov reports that, “Asia is one of our biggest worldwide markets and PlayBox Technology made a very strong presence at Broadcast Asia with one of the top 4 best designed and largest stands at the exhibition, it worked well for us. The PlayBox Technology team met with many of current worldwide clients and also made many new contacts who visited the stand with real requirements and projects to discuss.”

Desmon Goh, PlayBox Technology Asia Country Manager, underlined the importance of the show. “We are achieving continued strong sales growth as we have a wide appeal to broadcasters of all shapes and sizes. First of all it was important for us to make sure we met with all our existing customers, who, I’m glad to say, were very positive, with many talking about new business and projects. On top of that we also met with many new prospective clients.” He continued, “There is no doubt that our standing in the market has risen as more PlayBox Technology solutions are installed and operating around the region. People now recognise us as a solid market-leading company who can work with them to deliver the solutions that they need – and then provide top-level pre-sales and after sales support.”