PlayBox Technology, the world's most successful producer of broadcast channel branding and playout solutions, will celebrate its 18,000th product delivery at the June 26-28 Broadcast Asia 2018 show in Singapore. Exhibiting on stand 4J3-01, PlayBox Technology will be represented by CEO Pavlin Rahnev, Asia Pacific general manager Desmon Goh, sales manager Iulian Ionescu and colleagues from the company's Asia Pacific offices.
by Pavlin Rahnev, CEO, PlayBox Technology
Hatfield, Hertfordshire, United Kingdom
by Van Duke, US director of operations, PlayBox Technology
(based on a presentation to the Florida chapter of the Society of Broadcast Engineers)
The subject of this short article is broadcasting, where we are today and where the industry is heading. We will be looking at master control, file-based workflow and cloud-based workflow.
"Competition for viewer attention between terrestrial, satellite and online-streaming delivery will continue to increase during 2018," comments PlayBox Technology CEO Pavlin Rahnev. "Which route the output from our products takes during delivery to viewers is largely academic. Our role in the workflow is to ensure that all content, interstitials and region-specific commercials are safely integrated into the broadcaster's transmission schedule, ready for fully automated or manually supervised playout.
PlayBox Technology demonstrated the latest refinements to its server-based Neo IP/SDI playout solutions and CloudAir virtual broadcast ecosystem at the annual KBP Top Level Management Conference in Manila, November 15-17.
PlayBox Technology announces a key addition to its global partnership team with the appointment of VIDI GmbH as master distributor for the DACH region comprising Germany, Austria and Switzerland.
Following a highly successful IBC in September, PlayBox Technology exhibited at no less than three major broadcast trade shows during the past month: Broadcast India in Mumbai (October 12-14), NAB New York (October 18-19) and Broadcast Indonesia in Jakarta (October 25-27).
Maintaining its leadership in the field of broadcast playout and channel branding, PlayBox Technology demonstrated the future-proof flexibility of its Neo and CloudAir solutions at IBC Amsterdam mid September and NAB New York mid October.
BFV talks to Don Ash, President, PlayBox Technology