NAB 2013 Review

Tuesday, April 30, 2013

New Solutions, New Business, New Records! This is how the NAB 2013 show “Where Content Comes to Life” was defined for PlayBox Technology. With a busy stand from the very first day of the show till the end, PlayBox Technology proved they continue to create the right solutions at the right time.

The Channel-in-a-Box pioneer showcased their latest technologies and developments in the well-known AirBox and TitleBox solutions for automated playout with CG and Graphics, as well as the new scheduling solution ScheduleBox. This web-based client/server solution, for creation and management of advanced schedules, turned out to be a great hit at the show. Operating within a web browser, the user-friendly GUI handles template-based TV broadcast planning, and offers users straightforward management of single, or multiple TV channels.

Andy Tuggle, VP of Sales, comments, “From a Single TV Channel to a Multi-Channel Turn-Key Broadcast Center, customers need solutions, not boxes. Expanding our line of software modules is a step in the right direction.”

“NAB 2013 was a great success for us…” says Peter Petrov, Marketing Manager, and continues, “… with 50% raise in the number of visitors at our booth, we were glad to have the support from our local and international offices. With sales managers from Asia, Europe, and USA we were able to clearly communicate with NAB attendees from around the world. This approach allowed customers to truly understand the features and benefits provided by the PlayBox solution, which actually led to sales contracts being signed at our booth.”