PlayBox Technology in Myanmar

Tuesday, January 31, 2012

PlayBox Technology took part for the first time in the Forever Group – Asia-Pacific Broadcast Union (FG-ABU) Exhibition in Yangon, Myanmar. The event was held on the 12th and 13th December 2011and turned out to be a fantastic success for the PlayBox Technology Asia Pacific team.  The exhibition generated serious interest in the company by attracting both dealers and end-users that wanted to understand more about our file-based playout solutions.

During the show PlayBox Technology had the opportunity to meet with representatives from different companies like RTB (Radio Television Brunei), Thai PBS and NHK Japan to mention a few. The Myanmar's Minister of Information, Mr. U Kyaw Hsan showed his interest in our technology and spent some time to understand our solutions up-close. Just like every show PlayBox Technology participates in, visitors were encouraged to ask questions to learn as much as they can. The main products discussed were TitleBox, HD workflows and QCBox.

As a result of the show and the marketing activities by PlayBox Technology in the area we have succeeded in creating greater business opportunities. As part of the PlayBox Technology Hardware Replacement Program, 10 x SD AirBox servers were purchased for Forever Group that provides Digital Pay TV broadcasting services in joint venture with MRTV (Myanmar Radio & Television). Currently Forever Group broadcasts 3 free-to-air government channels (MRTV, MRTV-3 & MRTV-4) and 2 Pay TV Channels (5-Movies, 5-Cartoons & 5-Sports).